Easter Egg?

I get a monthly email from one of those employee discount services through a payroll provider, and this month’s email is titled:

November’s Giveaway: Lenovo IdeaPad Z580!

I’m a Lenovo fan.  I’ve owned more ThinkPads than any other kind of laptop, so I decided to read this month’s email.  I was both confused and amused to find this offer inside:

In case you skimmed over that little ad, please go back and read the second bullet.  Brilliant, right?  I had no idea an IdeaPad came with steaks!  I went to the website to check this out further and find out if it’s real, but I can’t find the specifics of the giveaway online.  I have decided it is actually a little Easter Egg put there by some prankster copywriter who thinks we all just delete these emails, anyway, and I only wish I knew who that was so I could send him or her a thank you for brightening my day.

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